AD Middle East on Azza Fahmy

Azza Fahmy’s first UK flagship brings the spirit of Egyptian craftsmanship to London, with interiors designed by Universal Design Studio.

Situated in the historic Burlington Arcade, the boutique introduces a new setting for the designer’s handcrafted jewellery—one that draws from the cultural richness of the brand whilst responding to the architecture and character of its Mayfair location. Universal's design approach focused on material authenticity, subtle detailing and a warm, tactile atmosphere, creating a space that feels both refined and deeply personal.

AD Middle East explores how the boutique reflects Azza Fahmy’s design legacy through spatial storytelling and architectural restraint. Read the full story here.